Offers a concise history of globalization, discussing a wide range of topics, from the September 11 terrorist attacks to the growth of the middle class in both China and India.

Advies aan marketeers om beter in te spelen op de beleving van de klant en voor hun bedrijf zo een groter marktaandeel te verwerven.

Investment provides an examination of the key macroeconomic theories which underpin fixed asset investment. It would make ideal reading for an intermediate level macroeconomics course or a module on fixed asset investment taking an applied macroeconomic perspective.

What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone? "The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass appeal to one of unlimited variety for unique tastes. From supermarket shelves to advertising agencies, the ability to offer vast choice is changing everything, and causing us to rethink where our markets lie and how to get to them. Unlimited selection is revealing truths about what consumers want and how they want to get it, from DVDs at Netflix to songs on iTunes to advertising on Google. However, this is not just a virtue of online marketplaces; it is an example of an entirely new economic model for business, one that is just beginning to show its power. After a century of obsessing over the few products at the head of the demand curve, the new economics of distribution allow us to turn our focus to the many more products in the tail, which collectively can create a new market as big as the one we already know. The Long Tail is really about the economics of abundance. New efficiencies in distribution, manufacturing, and marketing are essentially resetting the definition of what's commercially viable across the board. If the 20th century was about hits, the 21st will be equally about niches.

Praktisch handboek voor ondernemers om het welzijn en de tevredenheid van hun klanten centraal te stellen.

I've long believed that market need and competency must have the catalyst of passion if a company is to have a competitive advantage. Omar Khan and Paul B. Brown practice what they preach and tear into the liberation of passion with raw gusto and exhilarating energy. Reading this book gives leaders the opportunity to improve the power of their assets several-fold without a penny of capital investment. If that doesn't impassion you, nothing will. Alan Weiss, Ph.D. Author, Million Dollar Consulting Finally, a solid business book with practical advice to produce life-changing and profit-making results. Liberating passion by strengthening relationships throughout an organization has been one of the most neglected areas in business literature. But no more! As the authors state, passion IS natural and when it is liberated, outstanding results soon follow. The business world today is so thoroughly global, you need ideas and inspiration from vast global experience. Omar Khan and Sensei International are world-class in helping leaders and teams emotionally engage each other, releasing productive passion and focusing it for powerful results. If you want to upgrade your leadership and uplift your team, this is the book to show you how. Ron Kaufman Author, UP Your Service! Chairman, UP Your Service! College Omar Khan and Paul B. Brown bring clarity and focus to the issue that many businesses overlook--people. Any business without its people would cease to exist. Time and again, I have seen otherwise great leaders brought down by poor leadership development skills. Here Omar draws on his experience in engaging leaders and teams across the world and in collaboration with the ever insightful Paul Brown distills the essence of the real value behind great teams, great talent and great leadership. In an otherwise abstract genre, they bring transformative and skillfully applicable ideas straight into the executive and management suite. Sam Moon CEO, DNMstrategies Limited Managing Director, Asia Pacific, BusinessWeek Events The tools described in this timely book create powerful impact for global teams. You'll read here about fostering appropriate intimacy and emotional maturity through removing unhelpful defensiveness, about the creative capacity of dialogues conducted in a World Cafe format, of brave conversations, of creating "bold courageous steps" to bring strategy vividly to life, and to giving future-based requests to each other that simultaneously affirm and challenge our potential as leaders. I heartily recommend that you not only read about these methodologies, but then passionately apply them. You'll be very glad you did! Shonaid Jemmett-Page Global Senior Vice-President, Home and Personal Care, Finance and Information Unilever People and organizations can be dramatically transformed by authentic conversations, a true sense of common purpose and community and removing the "masks" that hide real feelings and beliefs. If the leader can show the courage to liberate the suppressed passion of his team and unleash the often hidden energy, it can deliver incredibly powerful results. It is only through genuine engagement with all stakeholders that this process can start. Removing the "passion killers" is a great beginning. I hope that reading Liberating Passion will be a catalyst for many of you to move your teams from first into fifth gear. Fred Combe Managing Director, NATUS

Since its inception in World War II, the clinical trial has evolved into a standard procedure in determining therapeutic efficacy in many Western industrial democracies. Its features include a "control" group of patients that do not receive the experimental treatment, the random allocation of patients to either the experimental or control group, and the use of blind assessment so that the researchers do not know which patients are in either group. Even though it has been only within the past generation that the clinical trial has moved to the forefront of medical research, comparative statistics in a therapeutic context has a much longer history. From that history J. Rosser Matthews chooses to discuss three crucial debates: that among clinicians before the Parisian Academy of Medicine in 1837, the debate in the German physiological literature during the 1850s, and, in the early twentieth century, the debate over the bacteriologist's diagnostic technique involving the "opsonic index." Matthews demonstrates that despite the very real differences separating clinician, physiologist, and bacteriologist, they all shared an antipathy toward the methods of the statistician. Since they viewed medical judgment as a form of "tacit knowledge," they downplayed the concerns of the medical statistician who was attempting to make medical inference into something explicit and quantitative. Only when "medical decision-making" moved from the cloistered confines of professional medical expertise into the arena of open political debate could the medical statistician (and the clinical trial) gain the upper hand.

Around 50,000 British people buy second homes abroad each year. Among the popular destinations are France, Spain, Italy and Portugal. This book on buying a property in Portugal has been written by someone who has already done it themselves. Use their experience to learn about the mistakes you can avoid. CONTENTS: 1. Why Portugal? 2. Where? 3. What to buy? 4. Finding property/making a start 5. Renting whilst you look 6. The people involved 7. The process 8. Buying timeshare/property to let 9. Renovating or building your own 10. Money matters 11. Before you go 12. Portuguese systems 13. Daily life 14. Enjoying life in Portugal 15. Changing your mind

Identity 2.0 is the follow-up title to the now sold-out Total Idetity book. Whereas the previous title showcased the projects of the design studio Total Identity , this new book takes a much broader perspective. From the viewpoint of identity, it looks at current and future issues that influence businesses, institutions and service-oriented organizations. The book connects identity - as the driving force behind innovation and change processes - to social and economic topics, illustrated with cases and the opinions of creative and business companies that have participated in projects with Total Identity or have an interesting view on those topics.

Geschiedenis van de overname en opsplitsing van ABN AMRO in 2007.

Is everything in a university for sale if the price is right? In this book, one of America's leading educators cautions that the answer is all too often "yes." Taking the first comprehensive look at the growing commercialization of our academic institutions, Derek Bok probes the efforts on campus to profit financially not only from athletics but increasingly, from education and research as well. He shows how such ventures are undermining core academic values and what universities can do to limit the damage. Commercialization has many causes, but it could never have grown to its present state had it not been for the recent, rapid growth of money-making opportunities in a more technologically complex, knowledge-based economy. A brave new world has now emerged in which university presidents, enterprising professors, and even administrative staff can all find seductive opportunities to turn specialized knowledge into profit. Bok argues that universities, faced with these temptations, are jeopardizing their fundamental mission in their eagerness to make money by agreeing to more and more compromises with basic academic values. He discusses the dangers posed by increased secrecy in corporate-funded research, for-profit Internet companies funded by venture capitalists, industry-subsidized educational programs for physicians, conflicts of interest in research on human subjects, and other questionable activities. While entrepreneurial universities may occasionally succeed in the short term, reasons Bok, only those institutions that vigorously uphold academic values, even at the cost of a few lucrative ventures, will win public trust and retain the respect of faculty and students. Candid, evenhanded, and eminently readable, Universities in the Marketplace will be widely debated by all those concerned with the future of higher education in America and beyond.

Interviews met ruim twintig Nederlandse leidinggevenden op het hoogste niveau uit het bedrijfsleven, de media, politiek, sport, zorg en nongouvernementele organisaties.

Hét antwoord op 'Dit kan niet waar zijn'. 0Persoonlijke drama's, knallende strijd, withete frustratie, ongekende euforie en gedrevenheid. Vanuit een anti-kraakkantoorpand in Amsterdam Sloterdijk wil een stel jonge honden de wereld veranderen. Hun doel: oprichting van de eerste onafhankelijke bank in decennia. Lukt het ze om met passie en nieuwe technologie een heel ander soort bank te beginnen? Eentje zonder risico's, die zijn geld louter verdient met steengoede diensten? Zou dat kunnen in Nederland, vóórdat de grote jongens in Amerika hen voor zijn? Elke dag weer is een achtbaanrit met onzekere uitkomst. "Met z'n allen wisten we op elk moment van de dag en nacht één ding zeker: hier gebeurt het. Het lukt of het lukt niet, maar het gebeurt hier wél!"

Neurologische visie op aankoopgedrag van consumenten en de rol van de hersenen daarbij.

Ervaringen en inzichten van de succesvolle Britse ondernemer, oprichter van de Virgin Group.

How any business leader can create an atmosphere of competitiveness for exceptional growth When Ray Davis took over the local 40-person South Umpqua Bank in 1994, many people in the industry poked fun at his insistence that employees answer the phone with a cheery "World's Greatest Bank." Eleven years, $7 billion in assets, and 128 branches (or " bank stores" in Umpqua lingo) later, the moniker seems quite apt. Other banks scratched their heads when Davis sent his tellers to Ritz-Carlton to learn customer service and were intrigued when he hired a cutting-edge design firm to completely re-think retail layout. Now, with a top design award under their belt, a name change (there never was a North Umpqua bank), and a completely new definition of the banking business, Umpqua has become the darling of the entrepreneurial press and a growth powerhouse. The New York Times calls Umpqua "Starbucks with tellers." Ray Davis (Portland, OR), named by U.S. Banker as one of the 25 most influential people in the financial industry in 2005, is President and CEO of Umpqua Holdings Corporation. Alan Shrader (Moraga, CA) is an experienced writer and editor of business books.

Looks at the theory that large groups have more collective intelligence than a smaller number of experts, drawing on a wide range of disciplines to offer insight into such topics as politics, business, and the environment.

'Throw out your old atlas. The new version is here' Walter Kirn, author of Up in the Air From Dubai to Amsterdam, Memphis to South Korea, a new phenomenon is reshaping the way we live and transforming the way we do business: the aerotropolis. A combination of giant airport, planned city and business hub, the aerotropolis will be at the heart of the next phase of globalization. Drawing on a decade's worth of cutting-edge research, John Kasarda and Greg Lindsay offer a visionary look at how the metropolis of the future will bring us together - and how to make the most of this opportunity.