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    An All-consuming Century

    An All-consuming Century

    Engelstalige hardcover met stofomslag, omslag iets verkleurd, verder nog in uitstekende staat. Trefw. Amerika, Verenigde Staten, USA, economie, cultuur.

    The unqualified victory of consumerism in America was not a foregone conclusion. The United States has traditionally been the home of the most aggressive and often thoughtful criticism of consumption, including Puritanism, Prohibition, the simplicity movement, the '60s hippies, and the consumer rights movement. But at the dawn of the twenty-first century, not only has American consumerism triumphed, there isn't even an "ism" left to challenge it. An All-Consuming Century is a rich history of how market goods came to dominate American life over that remarkable hundred years between 1900 and 2000 and why for the first time in history there are no practical limits to consumerism.

    By 1930 a distinct consumer society had emerged in the United States in which the taste, speed, control, and comfort of goods offered new meanings of freedom, thus laying the groundwork for a full-scale ideology of consumer's democracy after World War II. From the introduction of Henry Ford's Model T ("so low in price that no man making a good salary will be unable to own one") and the innovations in selling that arrived with the department store (window displays, self service, the installment plan) to the development of new arenas for spending (amusement parks, penny arcades, baseball parks, and dance halls), Americans embraced the new culture of commercialism-with reservations. However, Gary Cross shows that even the Depression, the counterculture of the 1960s, and the inflation of the 1970s made Americans more materialistic, opening new channels of desire and offering opportunities for more innovative and aggressive marketing. The conservative upsurge of the 1980s and '90s indulged in its own brand of self-aggrandizement by promoting unrestricted markets. The consumerism of today, thriving and largely unchecked, no longer brings families and communities together; instead, it increasingly divides and isolates Americans.

    Consumer culture has provided affluent societies with peaceful alternatives to tribalism and class war, Cross writes, and it has fueled extraordinary economic growth. The challenge for the future is to find ways to revive the still valid portion of the culture of constraint and control the overpowering success of the all-consuming twentieth century.

    Gary S. Cross ;

    € 7,50

    Fast Food Nation. What...

    Fast Food Nation. What The All-American Meal is Doing to the World

    Mooi ex. Engelstalige paperback, als nieuw, like new.

    Now the subject of a film by Richard Linklater, Eric Schlosser's explosive bestseller Fast Food Nation: What the All-American Meal is Doing to the World tells the story of our love affair with fast food.

    Britain eats more fast food than any other country in Europe. It looks good, tastes good, and it's cheap. But the real cost never appears on the menu.

    Eric Schlosser visits the lab that re-creates the smell of strawberries; examines the safety records of abattoirs; reveals why the fries really taste so good and what lurks between the sesame buns - and shows how fast food is transforming not only our diets but our world.

    'Fast Food Nation has lifted the polystyrene lid on the global fast food industry ... and sparked a storm'
    Observer

    'Has wiped that smirk off the Happy Meal ... Thanks to this man, you'll never eat a burger again'
    Evening Standard

    'Startling ... Junk food, we learn, is just that ... left this reader vowing never to set foot in one of those outlets again'
    Daily Mail

    'This book tells you more than you really want to know when you're chomping on that hamburger ... Have a nice day? Listen - you should live so long'
    The Times

    Eric Schlosser is a correspondent for the Atlantic Monthly. His first book, Fast Food Nation, was a major international bestseller. His work has appeared in the Atlantic Monthly, Rolling Stone and the Guardian. He has received a number of journalistic honours, including a National Magazine Award for an Atlantic Review article on the drug trade, which was later adapted into the book Reefer Madness.

    Eric Schlosser ;

    € 3,99
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